by Merage Ghane and Ted Robertson
In an era when artificial intelligence (AI) is revolutionizing industries across the globe, the health-care sector stands at a pivotal juncture. At ideas42, we are championing a nuanced approach to this better future of healthcare that marries the capabilities of AI with the intricacies of human decision-making. Our focus is on both harnessing the power […]
by The ideas42 Team
ideas42’s Board of Directors enthusiastically announced the selection of Bridgette Gray as the nonprofit’s new CEO. Effective immediately, she will lead ideas42, one of the world’s top applied behavioral design firms.
by The ideas42 Team
As 2023 draws to a close, we’re looking forward to what’s next. Read on for a look at some of the ways we’re advancing our mission in 2024 and creating change in our core issue areas.
by Merage Ghane and Ted Robertson
As a leader in creating strategies and validated solutions around bias evaluation and mitigation in artificial intelligence (AI), ideas42 welcomes the Biden Administration’s recent actions to promote guidelines for the responsible use of AI in healthcare. Advances in behavioral science offer powerful tools to guide the management and use of algorithms across the entire life-cycle. […]
by Arielle Gorstein
How are you doing on your New Year’s resolutions? Here are 10 “microbehaviors” to keep your health goals on track. If you made a health-related New Year’s resolution this year, you’re not alone; health-focused resolutions make up the top three most common goals, year after year. And if you’re still going strong, congratulations! You’re in […]
by Ric LaGrange, Lee-Sien Kao & Lalo Motiño
The words spoken by public government officials matter; and more often than not, such words have real-life implications for the decisions people make and the actions they do or don’t take. For example, much attention has been paid to President Biden’s recent declaration that the pandemic is “over”. On a recent episode of the broadcast […]
by Lalo Motiño, Lee-Sien Kao & Ric LaGrange
We are now over 900 days into the global pandemic that is COVID-19. Meanwhile, there has been hope for many with the introduction of vaccines and boosters; reintegration into society via hybrid working arrangements; and the resumption of sporting events, concerts, and international travel. A semblance of normal life has returned for most, yet we’re […]
by Tom Tasche, Lee-Sien Kao, and Ric LaGrange
Behavioral science provides a crucial framework for understanding human responses to uncertainty. As we unpacked in a recent post, we’ve all been living with high levels of uncertainty and instability throughout the COVID-19 pandemic. When it comes to uncertainty regarding COVID-19 vaccines, there are four “cognitive pitfalls” in particular that are likely to affect decision-making. […]
by Tom Tasche, Lee-Sien Kao, and Ric LaGrange
Nearly two years into the COVID-19 pandemic, it can feel like there’s new developments and updated guidance every week. Consider the last few months of 2021 alone, which saw the first full FDA approval of a COVID-19 vaccine, authorization of a vaccine for the 5-11 age group, two different pills to treat COVID-19, and the […]
by ideas42
In the U.S., Black History Month is a time to reflect on the contributions made by Black people in all walks of life, across all industries and in all parts of our society. It’s also a time to celebrate and amplify the voices of those in the Black community and reflect on those who inspire […]
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