…a classic application for behavioral design. We uncovered a number of behavioral barriers and redesigned key communications materials to help more people learn about the MyCitations system, complete an application,…
…community-based mobilizers and health providers with materials to address concerns, enable concerned users to consider all of their options, and trigger providers to offer appropriate counseling. The Challenge In settings…
…transition to digital banking Behavioral Design for Digital Financial Services is a guide for providers to use behavioral science to increase engagement with digital tools. The playbook outlines design principles…
…act on it. Otherwise, the opportunity may slip away unnoticed and unconsidered among the other tasks at hand. 3. Make services hassle-free. Research has shown that even small hassles require…
…stop the bleeding, promptly refer the patient to a higher-level facility for surgery or a blood transfusion. When compliance with these best practices falls short, a common strategy used to…
…enhancing student-facing communications, platforms, and services through two complementary activities. First, we’re running a behavioral communications review to assess Calbright’s text and email messaging and identify evidence-based opportunities to improve…
…many youth joined the program and had a stated goal of opening a business, about 40% of participants dropped out and did not successfully open businesses. Successfully starting and growing…
…people were already opening plenty of new accounts. The problem was that they didn’t use them: for one savings product, 71 percent of people who opened an account in 2012…
…to afford care. This effect isn’t just limited to health emergencies. For people living in poverty, it is common for one event to quickly start two trains of thought –…
…During the webinar, we shared insights we gained through the project. First, our findings affirmed several principles from behavioral economics. For example, our designed solutions seemed to have a greater…
